I’m not really comfortable in front of the camera – this is one of the most heard lines from clients during consultations Sometimes they say it with a laugh. Sometimes they say it apologetically, as if it might make the session more difficult; but the truth is, being camera shy is far more common than...
Every project begins with a brief. Which, depending on the client and other factors could be detailed, but sometimes loosely defined. But for me, the brief is never a checklist. It’s a starting point. What matters most is not just what is being asked for, but what sits underneath it. Before I think about cameras,...
Most of the work I do happens long before the camera comes out of the bag and by the time I arrive on set, I already have a sense of what I’m looking for — not in terms of poses or shots, but in terms of feeling, intention, and story. Preparation, for me, isn’t about...
They are the three pillars on which every decision I make are moulded on — often more than the subject itself. Before I think about composition or technique, I pay attention to three things: light, mood and story. Photography, for me, isn’t about imposing a look. It’s about responding to what’s already present and guiding...